New sh*t we’re diggin’! A-Plus, Bambu, Zion-I, Teeko, J-Zone

Some new joints/videos we’re currently feeling over at TRUE HQ. Check ’em out and support these artists!

A-Plus & Aagee – Blue Tear Drops

BAMBU || Crosshairs (featuring DJ Q-Bert) | produced by DJ Q-Bert

Danger Zone – Zion I ft. 1-O.A.K. [Official Music Video]

RED – Call It What U Want 2 (prod. TEEKO)

J-Zone – Crib Issues (Official Music Video)


Nothing could be finer…

…than to be a 49er! Feeling good about your team right now San Francisco!?! Celebrate your pride with one of our 9ers themed t-shirts, available now in the on-line store and at our 2 locations. Click on the TEES below and go get you some!


New sh*t we like! | Rakim – Madiba


Rakim will forever be god (no one can say warfare as cool as this cat). Check his new joint he did in honor of Nelson Mandela. Ill beat with Rakim’s flawless delivery and story telling rhyme schemes breaking down one of the most significant political figures and societal heroes of our times. Peace! RIP Nelson Mandela

Rakim – Madiba